Cookie Policy

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, remember your preferences, and provide information to website owners.

This Cookie Policy explains what cookies we use on https://thenewcollectors.com/, why we use them, and how you can control them. It should be read alongside our Privacy Policy at https://thenewcollectors.com/privacy-policy.

2. How We Use Cookies

We use cookies to:

ensure our website functions correctly and securely

remember your preferences and account status

understand how visitors use our website (analytics)

understand how visitors interact with the coming-soon page through privacy-protected heatmaps and session recordings, only where you have consented

show you relevant advertising on other platforms (only with your consent)

3. Types of Cookies We Use

We use five categories of cookies and similar technologies:

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function. They cannot be switched off. They do not store any personally identifiable information.

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website — which pages are visited, how long users stay, and where they come from. This helps us improve our website and services. These cookies are only placed with your consent.

We use Google Tag Manager to control the loading of our analytics, marketing and session-recording technologies. Google Tag Manager does not load on the coming-soon page until you consent to at least one optional category. Google Analytics 4 loads only when you consent to Analytics Cookies.

Cookie expiry describes how long a cookie may remain on your device. Separately, Google Analytics 4 user-level and event-level data retention is set to two months. This setting does not apply to all aggregated reports. Google’s privacy policy is available at policies.google.com/privacy.

3.3 Marketing and Targeting Cookies

These cookies track your visits to our website and your activity across other websites in order to show you relevant advertising on platforms such as Instagram and Facebook. These cookies are only placed with your consent.

We use Meta Pixel to measure page views for advertising purposes only after you consent to Marketing and Targeting Cookies. Meta receives page-view information, browser and device information, IP address and cookie identifiers, and may associate this information with your activity on Meta services. We do not send your waitlist email address or form entries to Meta. Waitlist conversion tracking, automatic advanced matching, automatic event collection and server-side Conversions API are disabled.

Meta’s privacy policy is available at facebook.com/privacy/policy.

3.4 Session Recording Cookies and Similar Technologies

With your consent, we may use Contentsquare to create heatmaps and session recordings that help us understand how visitors use the coming-soon page. The waitlist form and all information entered into it are suppressed from Contentsquare collection. We do not use Contentsquare Identify or attach recordings to your email address. Contentsquare remains disabled until its production retention period has been verified and approved. You can enable or disable session recording separately in Cookie Settings.

3.5 Functionality Cookies

These cookies allow the website to remember choices you make and provide a more personalised experience. They are only placed with your consent.

4. Third-Party Cookies

Some cookies on our website are set by third-party services. We do not control these cookies — please refer to the relevant third-party privacy policies for more information:

5. Managing Your Cookie Preferences

5.1 Our cookie banner

When you first visit our website, you will be shown a cookie banner. No analytics, marketing or session-recording technology is requested until you give the corresponding consent. You can accept all optional categories, reject all non-essential categories, or choose each category separately. You can update or withdraw your preferences at any time by clicking the “Cookie Settings” link on the website. When you withdraw consent, we stop the relevant technology and remove the applicable first-party cookies and browser storage that we can control.

5.2 Browser settings

You can also control cookies through your browser settings. Most browsers allow you to:

view the cookies stored on your device

block some or all cookies

delete cookies when you close your browser

For guidance on managing cookies in your browser visit: allaboutcookies.org.

5.3 Opting out of specific third-party cookies

Google Analytics: opt out using Google’s opt-out browser add-on at tools.google.com/dlpage/gaoptout

Meta advertising: manage your ad preferences at facebook.com/adpreferences

5.4 Impact of disabling cookies

Strictly necessary cookies cannot be disabled as they are essential to the operation of our website. Disabling other cookies will not prevent you from using the website or entering our skill-based Competitions, but some features (such as remembered preferences) may not function as expected.

6. Changes to This Policy

We may update this Cookie Policy from time to time, for example if we add new third-party services or the law changes. Any updates will be published on this page with a revised “Last updated” date. We recommend reviewing this page periodically.

7. Contact Us

If you have any questions about our use of cookies, please contact us:

Email: contact@thenewcollectors.com

Postal address: 124 City Road, London, United Kingdom, EC1V 2NX